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Board games are like any other type of game; They sell as much as video games and poker cards. That is why they need packaging that is both aesthetic and appealing. Custom game boxes guarantee this because their manufacturers use certain packaging tactics that naturally draw eyeballs and cause viewers to open the boxes and check the items inside. These boxes were made with the intention of outsmarting the viewer and forcing them to consider buying the product, if not buying it immediately.
But how do these boxes do the job? How do you manage to sell the products inside and what are the main features of these boxes? In this post, I’ll cover all of these details and show you how bespoke game boxes sell more than pre-made boxes, and what makes them irresistible?
1. Die-cut window pane
There is this amazing design option that many custom box manufacturers offer, and it is called a die cut window. Basically, they use the punch press and punching process to make a window pane in a box through which a potential customer can view the product, assess its value, and consider buying.
Someone told these companies out there that the secret of the sale was maximum exposure. Expose the mark of your product to your customer and he will be more likely to prefer the products hidden in the cardboard boxes without a window.
2. Use of spot / full UV coating
The “Spot” or “Full UV” option completely changes the appearance of the box. The UV coating gives the boxes the shiny and watery effect and makes them too attractive to deny. Spot or Full UV are known to change the overall look and feel of custom board game boxes and make them super easy to sell. Due to this known effect of the stain or full UV radiation, this technique is not only applied to custom boxes, but also to business cards, flyers, letterheads, etc.
Clic Here: Window Gift Boxes
3. Shine or matte finish
During the finishing process, a decision is made as to whether a product is sold on its own or whether its customer-specific packaging also increases sales. There is no doubt that the finish of a finished box is not at all comparable to the finish of a custom box. Among other options, an important decision for finishing is the final look of the box. Whether your box has a shiny look or a matte finish? This decision is important because both types of surfaces are very popular. However, the owner of a company judges the age group of the dominant buyer group and decides whether to opt for a glossy or a matt finish. In the case of chess, which is mainly played by elders, most manufacturers prefer the matte finish. In the case of Risk, the strategy-based game that is very popular with children and teenagers, a glossy finish seems very appropriate.
4. Stunning custom graphics
Readymade boxes can be good in many things, but are not product-specific. What I mean by the term “product-specific” is the ability of a customer-specific packaging to resonate with the attractiveness of a product. Packaging must be suitable and manufactured for a specific product, not for all types of products. A chess box should look different than a monopoly packaging. This is what custom game boxes do; They use impressive custom graphics that are relevant to a particular game product to attract potential customers of that particular product.
For more information visit our website Thecustompackagingboxes
